TMZSports?

According to Sports by Brooks, TMZ Sports sounds more like a sports gossip site than anything else. So why is Levin is starting TMZSports.com? If you have to ask that question, this must be your first visit to SbB. Look at ESPN. With the majority of our only truly national sports network’s revenue derived from contractual agreements to broadcast NFL, MLB, NBA and NCAA hoops and football games, I don’t think it’s unreasonable to think that ESPN’s news reporting operation could be compromised by those financial arrangements. Add in the fact that ESPN has no major national sports media competitor and now tell me what incentive ESPN has to report negative news about anything involving those league partners? Say a sports blog breaks an original story that portrays one of ESPN’s league partners in an unflattering light. Because ESPN doesn’t have to fear another national network competitor widely distributing that blog’s story – because no such competitor exists – why would ESPN acknowledge the story? That’s where TMZSports.com will come in. Harvey Levin doesn’t have to worry about a college football broadcast contract worth hundreds of millions when investigating Charlie Weis‘ on-the-record claim that Pete Carroll was living with a grad student in Malibu. Levin doesn’t have to worry about getting press credentials to future USC games, or getting access to Carroll for interviews. Most importantly, Levin has the desire and the ability to distribute what he finds out about Carroll’s living arrangement to a large enough audience that the story will break through into the mainstream. Something independent sports blogs with huge scoops are largely incapable of. TMZ Sports will be online and ready to go within the next few months. Warner Brothers has registered TMZSports.com as the domain for the new TMZ Sports site. This will be very interesting